09 November, 2011

WAN IFRA International Newsroom Summit: How The Crowd Saved Our Company � Digital First

WAN IFRA International Newsroom Summit: How The Crowd Saved Our Company � Digital First: Good morning.

As career journalists and managers we have entered a new era where what we know and what we traditionally do has finally found its value in the marketplace and that value is about zero.

Our traditional journalism models and our journalistic efforts are inefficient and up against the Crowd – armed with mobile devices and internet connections- incomplete.

Our response to date as an industry has been as equally inefficient and in many cases emotional.