This paper has one aim: to help those in government, civil society and journalism assess the nature of a powerful adversary in anticipation of future conflicts with him. There is no better place to start than in understanding how Putin seeks to win friends and influence people worldwide, but most especially in the West.
Russia has hybridized not only its actual warfare but also its informational warfare. Much of the epistemology democratic nations thought they had permanently retired after the Cold War needs to be re-learned and adapted to even cleverer forms of propaganda and disinformation.
The wisdom of Orwell must be combined with the savvy of Don Draper.
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