06 February, 2022

Reflecting on a Career in Product Management

https://newsletter.bringthedonuts.com/p/reflecting-on-a-career-in-product

The “art” of product management matters more than the “science” over the long term. In product management, there’s an art and a science. The science is all of the stuff you read about: managing a backlog, writing a PRD, KPIs, marketplace dynamics, growth metrics, analytical thinking, the latest agile whatever. The “art” gets dismissed as soft skills: communicating, empathy, leading without authority, having difficult conversations, storytelling, making decisions when you don’t have all the information, dealing with ambiguity, inspiring others, and connecting deeply to customers and their problems. The thing is, science gets more attention because it’s easier to understand, and therefore better for hustling boot camps and selling software tools. This trend is troublesome because it implies there’s one “right way” to do product management, and all you need to do is learn the technique or buy the right tool, and you can pass the interview, get the job, and win. If you’ve ever read anything I’ve written, you know I’m far more interested in the art than the science. When PMs fail, it’s usually because of the art. The most important thing you can do early in your career is grow these skills. Don’t let them be dismissed as “soft skills,” don’t get lured by the promise of tactics and techniques: they’re essential, but the craft depends more on the art over the long term.