https://newsletters.theatlantic.com/the-third-rail/61804f8a0af07e00204440d4/touching-third-rails/
Third, prioritize real relationships. One of the most important and insightful reported pieces in the entire 2020 election cycle came from The New York Times’ Nate Cohn and Kevin Quealy. They analyzed data from the Hidden Tribes Project and concluded that “the outspoken group of Democratic-leaning voters on social media is outnumbered, roughly 2 to 1, by the more moderate, more diverse and less educated group of Democrats who typically don’t post political content online.”
Spend too much time online, and you’ll emerge with a distorted view of your opponents and your allies.