At The Economist, we take data visualisation seriously. Every week we publish around 40 charts across print, the website and our apps. With every single one, we try our best to visualise the numbers accurately and in a way that best supports the story. But sometimes we get it wrong. We can do better in future if we learn from our mistakes — and other people may be able to learn from them, too.
After a deep dive into our archive, I found several instructive examples. I grouped our crimes against data visualisation into three categories: charts that are (1) misleading, (2) confusing and (3) failing to make a point. For each, I suggest an improved version that requires a similar amount of space — an important consideration when drawing charts to be published in print.
(A short disclaimer: Most of the “original” charts were published before our chart redesign. The improved charts are drawn to fit our new specs. The data are the same.)