01 February, 2015
5 confounding questions that hold the key to the future of driverless cars - The Washington Post
5 confounding questions that hold the key to the future of driverless cars - The Washington Post: Now, here is the economic conundrum: Many of the biggest benefits of driverless cars will be shared by society, but the costs of the technology will be borne by individual consumers. That means that we have to find a way to better align the costs and benefits of driverless cars for the people who might buy them. That may mean offering subsidies. Or it may mean building into these cars clear value for individual consumers from the moment they drive off the car lot. It's easier to value, for instance, great fuel economy (which saves me money now) than great safety (which produces the absence of future accidents).